Conserveland

Contact Us | Get Updates

Welcome to Conserveland.org
  • Login
  • Create Account
  • About
    • Vision & Mission
    • Background
    • Board of Directors
    • Policy Advisory Committee
    • Member Organizations
    • Milestones
    • Public Policy Accomplishments
    • Bylaws
    • Program Reports
    • Staff
  • Conservation Basics
  • Stories
    • Success Story Map
    • In Their Own Words
    • Stories of Land and People
    • Video
    • Conservation Champions
    • More Stories
  • Jobs
    • Job Board
    • Submit A Job Listing
  • Training
    • 2020 Western PA Summit
    • Trailability: DEI and Access on Recreational Trails in PA
    • 2020 Trail Workshops
    • 2020 WeConservePA Webinars
    • 2020 EAC Network Conference
    • Past Conferences
    • Mentorship Program
  • News
    • Archive
    • Newsletters
  • Support
    • Donate Online
    • Donate by Check
    • Gifford Pinchot Society
    • Planned Giving and Stock Donations
    • Sponsorship Opportunities
    • AmazonSmile
    • Donate Your Vehicle
You are here: Home / Jobs / Communications and Outreach Coordinator, Chesapeake Bay Program

Communications and Outreach Coordinator, Chesapeake Bay Program

The Alliance for the Chesapeake Bay

Visit Employer Website

Attached file: Download Job Description

06/10/2016

The Alliance for the Chesapeake Bay, a regional non-profit organization headquartered in Annapolis, Maryland with offices in Virginia and Pennsylvania, seeks a qualified individual to coordinate, plan and assist with implementation of communications and outreach efforts for the Chesapeake Bay Program (CBP). The CBP is the federal/state/non-governmental partnership responsible for leading science and policy efforts to restore the health of the Chesapeake Bay and its lands, rivers and streams.

Job Description:
The Communications and Outreach Coordinator will support CBP efforts to connect with diverse and under served audiences throughout the Chesapeake Bay watershed through the use of social media, public forums, targeted outreach campaigns, conferences and other methods. The position will raise visibility and awareness of the mission and activities of the CBP as a national and international leader in multi-agency ecosystem restoration efforts, and develop, support and implement initiatives that increase the capacity of the CBP and its partners to manage and coordinate expanded outreach and engagement efforts as part of the CBP Communications Office.

The person selected for this position will be a motivated, creative, strategic thinker and listener who will be able to recognize synergies across the numerous CBP goal teams, workgroups and advisory committees and assist them with their outreach needs in support of watershed-wide restoration and engagement goals of the Chesapeake Bay Watershed Agreement, with particular attention to the Stewardship Goal. They will work closely with the Web Content Manager to produce social media content and assist with overseeing a contractor charged with developing and maintaining relationships with media outlets across the region.

Specific responsibilities include:
Outreach:
Broaden the range of external groups that the CBP Communications Office engages with; in particular build key relationships with non-traditional organizations, diverse and underrepresented communities.

Develop and implement strategies to help build audience, public image and community support for Chesapeake Bay goals.

Research and assist in planning, developing, and supporting new strategic outreach efforts as identified by the CBP Leadership, Goal Teams, workgroups and partners.

Stay up-to-date and compile information on market research regarding public attitudes.

Develop and assist with communications among internal CBP goal teams, workgroups and advisory committees through meetings, newsletters and other methods of outreach.

Social Media:
Review past and ongoing social marketing campaigns for successes, lessons learned, and challenges.

Create a social media strategy with objectives, promotional plans and engagement tactics, and including a specific component focused on building connections with diverse audiences to be included within the larger Strategic Communications Plan.

Create and curate consistent social media content (including text and visuals).

Assist with tracking, reporting and evaluation of all social media postings and regular use of analytics of social media.

Monitor and engage with the public through social media; cultivate professional responses in a social manner, while encouraging positive environmental stewardship.

Design, create and manage social ad campaigns (such as March Critter Madness, Beards for the Bay, etc.) in support of specific social marketing campaigns.

Media relations:
Assist in the development and implementation of an outreach plan that will increase CBP media outreach and build stronger connections to media outlets across the watershed.

Manage a media relations contractor including monitoring of progress

Serve as liaison between media relations contractor and other CBP partners.

Required Skills and Experience Required:
The CBP Outreach Coordinator will need to:
Enjoy working with and managing relationships with a diverse array of people including scientists, stakeholders, media and the general public.

Possess outstanding and positive interpersonal abilities as well as strong written and oral communications skills.
Have strong organizational skills with the ability to juggle multiple tasks.

Demonstrate a general understanding of environmental restoration and policy issues (preferably those related to the Chesapeake).

Possess a proven ability to work independently and as part of a team.

Have experience and knowledge of building outreach and/or educational campaigns and the best practices for supporting them over the long term.

Possess experience and/or demonstrated skills in marketing, media relations, public outreach, program management.

Have the ability to articulate the mission and values of the Alliance and the Chesapeake Bay Program.

Qualifications:
The Communications and Outreach Coordinator will have at least a Bachelor’s degree and a minimum of two years experience in a community relationship-building role with a focus on communications strategy, public relations, social and traditional media products and relations, journalism or a related field. Previous experience working with non-profit organizations is preferred.

Supervision: The CBP Outreach Coordinator reports to the CBP Communications Director.
Location: The Outreach Coordinator will be based at the CBP offices in Annapolis, Maryland with an ability to travel throughout the watershed as needed.
Salary: Competitive and commensurate with experience; includes benefits allowance.

Closing date: Thursday, June 30, 2016

To Apply:
Please submit cover letter, resume, salary expectations, and references to: contact@allianceforthebay.org with CBP Outreach Coordinator in the subject line. No phone inquiries please.

To Apply:



Expires:

06/30/2016

People & Projects

  • Part of Brandywine Battlefield Preserved in Westtown Township

    Part of Brandywine Battlefield Preserved in Westtown Township

    Natural Lands announced on October 26, 2020 the permanent protection of nearly 10 acres of land along the fast-developing Route …Read More »
  • Unlikely Partners BalletX and Natural Lands Make Nature Center Stage

    Unlikely Partners BalletX and Natural Lands Make Nature Center Stage

    What does it look like when the regions oldest and largest land conservation organization and Philadelphia’s Premier Contemporary Ballet Company …Read More »
  • Heritage Conservancy Sets Pioneering Example of Partnership and Preservation with Manoff Market Gardens

    Heritage Conservancy Sets Pioneering Example of Partnership and Preservation with Manoff Market Gardens

    Freda R. Savana for Heritage Conservancy It could be said that Gary and Amy Manoff have farming in their blood. …Read More »
  • Berks Nature Closes on a Conservation Easement of Olivet Blue Mountain Camp

    Berks Nature Closes on a Conservation Easement of Olivet Blue Mountain Camp

    On September 30th, 2020, Berks Nature closed on a conservation easement project in the Schuylkill River Watershed, Kittatinny Ridge and …Read More »
  • Fifteen More Acres Protected Forever!

    Fifteen More Acres Protected Forever!

      Article originally published in September 2020 by Willistown Conservation Trust. The final conservation chapter to the 15-acre Stonehedge Farm …Read More »
View more posts >>
  • Conserved Properties for Sale
  • Conservation Easement Assistance Program
Get The Latest News

WeConservePA envisions future generations enjoying—undiminished—Pennsylvania’s natural areas and open spaces.

Thank you to the Pennsylvania Department of Conservation and Natural Resources for supporting the Association’s conservation efforts.

© 2022 · Pennsylvania Land Trust Association